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What is a Product Bundle and how to create one?

A Product Bundle is a combo that allows creators to offer two or more products at once. 

For example, a creator with 2 products registered on Hotmart can offer them in a bundle for a discounted price. This way, the products are more affordable to potential customers.

If you're a Hotmart creator with 2 or more products registered on our platform, you can now create a bundle. Just follow the step-by-step instructions below:

  1. Log into your Hotmart account
  2. On the side menu to the left, click Products
  3. Go to Hotmart Club
  4. Select Bundles
  5. Click Create Bundle
  6. Select two or more products that will be part of the Bundle
  7. In this setup step, define a name and description that will catch the attention of potential customers. 
  8. Choose by language and marketplace 
  9. To complete this step, define the image that will represent this Bundle and upload it by clicking Select file.
  10. After that, you’ll go to the pricing screen, where the sum of the price of your products is displayed. Now, you need to determine the discount percentage that your customer will receive with the purchase of the Bundle.
  11. Afterward, determine the currency, warranty, and payment method.  
  12. In the last step, enter the link to your sales page. If you don’t already have one, you can create one free of charge in a few steps by clicking on Create Pages. If you already have one, choose the External Page tab and enter the link in the URL field.
  13. Done! You’ll now be redirected to your bundle's dashboard. To promote it to your audience and potential buyers, just click on Promote my bundle or on Promotion Links in the side menu. You'll have access to HotLinks for your bundle's checkout. That's the link you should promote to your audience. 

What product types can be added to Product Bundles?

  • Hotmart Members’ Area

  • Subscription products (Beta) with Hotmart Members’ Area

  • Online Events

Important: The subscription is valid for the entire bundle

For example, a creator creates a bundle with 2 subscription products and makes a sale. If the buyer stops paying for the subscription or, for whatever reason, loses access, they won’t have access to the full bundle, i.e., all products.

How is the Player fee charged in the case of Bundles with subscription products?

In Product Bundles, we consider the standard Player fee multiplied by two. In the first transaction, we charge a fee of $2.99, and in the recurring transactions, the amount is $0.60 for Euro and Dollar. 

See two examples below:

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