The Funnelytics pixel allows you to track important events throughout your customers' purchasing journey and send this information to the platform. With this integration, you can view data about your funnel performance and analyze the results of your marketing strategies.
In this article, you'll learn where to find your pixel ID in Funnelytics and how to set up the integration on Hotmart to start sending tracking events for your product.
What is the Funnelytics pixel?
Funnelytics is a tool for analyzing and visualizing marketing and sales funnels. By integrating the pixel with Hotmart, you can track events related to buyer behavior and use this information within the platform.
Before starting the setup process, make sure you have an active Funnelytics account and access to the pixel you want to use.
How do I find my pixel ID in Funnelytics?
To set up the integration on Hotmart, you first need to copy the pixel identifier from the Funnelytics platform.
- Log in to your Funnelytics account.
- Open the workspace that contains the pixel you want to use.
- Access the tool’s tracking settings.
- Locate the pixel ID.
- Copy the identifier to use it on Hotmart.
If you're unsure where to find the pixel ID, refer to the official Funnelytics Help Center.
How do I set up the Funnelytics pixel on Hotmart?
After copying the pixel ID, follow the steps below:
- Log in to your Hotmart account at https://app.hotmart.com.
- In the left-hand menu, click Tools and then Show all.
- Select Tracking Pixel.
- Choose the product that will receive the configuration.
- Click Funnelytics.
- Paste the pixel ID you copied earlier and click Continue.
- Select the event types you want to track. During this step, review the available advanced settings.
- Click Continue.
- Once finished, click Save.
After saving the configuration, the selected events will start being sent to Funnelytics according to the settings you chose.